Getting Productive With Information Technology
by Vernon Keenan
Let's face it, the economy is still miserable and many small business owners are struggling. While the Bay Area may not have been hit as hard as other parts of California, we are still trying to claw our way out of a hole dug by unemployment rates over 11%.

With this kind of uncertainty, business owners are reluctant to hire new employees even when faced with increased demand. Fortunately, when applied correctly Information Technology (IT) improves worker productivity, helping to stave off the need for new employees.

Read on for seven small business productivity tips.

Finding Your Website Online
by Matthew Angell
Is your website “Lost at Sea”? Berkeley Logic has been helping clients advertise on Google for several years. We really don’t see a better way to reach people in today’s online marketplace. In a recent meeting with a client, he told me, “All I know is that I need Google and they are sending me the majority of my business.” Truth be told, they are sending about 80% of the traffic to his website. This in essence, is like putting people right in front of your display windows in the traditional brick and mortar business model.

Read on for more online advertising tips.

No. 1 - August 22, 2010
Industry Analysis
Ever wonder how Apple went from "zero to hero" in the smartphone business? Check out Vernon Keenan's analysis of this stunning achievement.

Product Reviews
It is a fact that all computer users need to take precautions against evil people out there who want to do you harm. Since antivirus software is a fact of life, Berkeley Logic did an extensive evaluation of the field. Check out Robert Crabbs' extensive review of available products and see why we chose BitDefender.

Thinking about getting Apple's new iPhone 4? Berkeley Logic likes the device and recommends it. Check out Vernon Keenan's iPhone 4 review to see why.

Berkeley Logic Report -- A Periodic Newsletter for East Bay Small Business Owners
Our mailing address is: 2342 Shattuck Ave., Suite 182, Berkeley, CA 94704
Copyright © 2010 by Berkeley Logic, All rights reserved.
Our telephone: (510) 228-4500

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